Tuesday, October 30, 2012

It Strikes Back

It’s the most exciting time of the year.. Jakarta Fashion week 2013 is near!

Our latest upcoming collection of Spring 2013 will be on the runway of CLEO Fashion Award at November 7th. We’re opening the show as last year’s winner of ‘Most Innovative Local Brand 2012’ with Sisca Tjong the winnner of ‘Most Promising Designer’. Reminiscing the good days when we got home with a trophy, we feel that the rush and the hype is still the same now, and the pressure to show our best is still on. 

A hint of our mood board
The Collection “Lucidity’ will be completely backwards with what we did last year. It’s gonna be very urban and sharp. You might find the sense of ‘fast-moving’ in the collection. Going back to our root when we first made our debut, we celebrate our signature style by interpretating modern simplicity of big city girl’s look, making it ultra modern and fresh.

Keep your eyes open ;)

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